See It. Love It. Buy It.

Eclectic boutiques, antique stores, Amish shops and the largest outdoor weekly flea market in Central Wisconsin make Princeton one of the best places to shop in Wisconsin. Visit us for some retail therapy.

Browse our Shops

We’re for the Birds…

Princeton Wisconsin is a birders paradise. Every year a number of endangered Whooping Cranes spend their summer in the White River Wildlife Area. The annual Princeton Crane Festival celebrates this wonderful bird with some of the best bird watching in Wisconsin. Bring your camera and binoculars!

See All Things Birds

Get Outside & Explore

Nestled on the banks of the mighty Fox River between Lake Puckaway and Green Lake, Princeton, WI is a water lover’s paradise. There are many opportunities to get outdoors and explore.

Explore and Play

Vintage Finds Galore

Sometimes the best things in life are old, loved and rescued. Princeton is home to one of the largest flea markets in Wisconsin and many antique shops. Vintage shopping is awaiting you in Princeton, Wisconsin.

Find your Treasure

Featured Events

12:00 am
Guided Cemetery Walking Tour – The first tour begins at 1:30 pm and 2nd at 4:00 p.m. Admission is $5.00...
City of Princeton
5:00 pm
Come join us for Dinner and Presentation about ” Bizarre History of Wisconsin”. Chad Lewis is a paranormal researcher author...
American Legion Hall
10:00 am
Tickets go on sale for Princeton’s Fall Wine Walk Date of event is October 19th, please check out the calender...
Princeton Wisconsin
Sep 8 @ 9:00 am – 3:00 pm
9:00 am
Fall craft fair vendor application 2019 Unity’s 9th Annual Harvest Fair 9 a.m. – 3 p.m. City Park, Princeton. Art,...
Princeton City Park

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