See It. Love It. Buy It.

Eclectic boutiques, antique stores, a vibrant community of Amish shops and the largest outdoor weekly flea market in Central Wisconsin – Princeton, Wisconsin is the perfect destination for some retail therapy.

Browse our Shops

We’re for the Birds…

Princeton is a birders paradise. Every year a number of endangered Whooping Cranes spend their summer in the White River Wildlife Area. Our annual Crane Festival celebrates this wonderful bird. Bring your camera and binoculars!

See All Things Birds

Get Outside & Explore

Nestled on the banks of the mighty Fox River between Lake Puckaway and Green Lake, the Princeton area is a water lover’s paradise with abundant opportunities to get outdoors and explore.

Explore and Play

Vintage Finds Galore

Sometimes the best things in life are old, loved and rescued. Princeton WI is home to one of the largest flea markets in the state of Wisconsin and many antique shops. Vintage shopping is awaiting you in Princeton.

Find your Treasure

Upcoming Events

Jan
17
Thu
Storytime for Preschoolers @ Princeton Public Library
Jan 17 @ 10:00 am – 11:00 am
Storytime for Preschoolers @ Princeton Public Library

Weekly storytime for children 2-5, with readings, singing and crafting.

Jan
24
Thu
Storytime for Preschoolers @ Princeton Public Library
Jan 24 @ 10:00 am – 11:00 am
Storytime for Preschoolers @ Princeton Public Library

Weekly storytime for children 2-5, with readings, singing and crafting.

Jan
31
Thu
Storytime for Preschoolers @ Princeton Public Library
Jan 31 @ 10:00 am – 11:00 am
Storytime for Preschoolers @ Princeton Public Library

Weekly storytime for children 2-5, with readings, singing and crafting.

Feb
7
Thu
Storytime for Preschoolers @ Princeton Public Library
Feb 7 @ 10:00 am – 11:00 am
Storytime for Preschoolers @ Princeton Public Library

Weekly storytime for children 2-5, with readings, singing and crafting.

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